Meta Ads

What this service covers

The full campaign, from who sees the ad to how the results are measured.

  • Audience targeting and retargeting on Facebook and Instagram
  • Creative direction and ad copy
  • Meta Pixel and Conversions API setup
  • Structured testing of audiences and creatives
  • Reporting focused on leads and cost per result

How I work

Each campaign is run as a series of tests, keeping what works and cutting what does not.

  1. Goal and audience definition
  2. Tracking setup and verification
  3. Creative and copy preparation
  4. Launch and testing
  5. Weekly optimization and monthly reporting

Who it is for

Brands that want to reach people before they start searching, and to bring back visitors who did not convert the first time. This includes FinTech brands working within Meta’s financial advertising rules.

Results

Real projects will be added here once they are approved for publishing.

[PLACEHOLDER: Meta Ads case study: the account, the budget and scope managed and the verified result.]

Start a conversation

Tell me who you want to reach and what counts as a result, and I will outline a first campaign.